Pamela Towns

Creative Graphic Designer

Washington, DC and Suburbs

Summary of Qualifications:

Award-winning graphic designer and marketing strategist, Pamela Towns has spent nearly 20 years gaining extensive graphic design and marketing experience, conceiving ideas as well as producing artwork and written copy for printed communications and the World Wide Web. Spent those years developing marketing communications for the National Institute of Building Sciences in Washington, D.C.

As director of art and administration, built a proven success record for increasing sales of the Institute’s publications and increasing membership rolls and attendance at their events with well designed marketing materials.

In 2002, founded Pure Talent Graphic Design with a primary focus on helping small businesses and organizations succeed through professionally designed marketing communications. Pure Talent Graphic Design is a full-service studio that specializes in print and web design along with successful marketing services.

Mission

To create visual solutions, communicate effectively, exceed expectations, intrigue audiences, influence decisions, deliver results and inspire long-lasting relationships.

Qualifications

• Twenty years of marketing and business management experience.
• Eighteen years of extensive graphic design experience conceiving ideas, producing artwork and copy for printed communications and the World Wide Web.
• Successful in creating unique and progressive ideas and producing effective designs.
• Formally educated to enhance knowledge and skills in graphic design, marketing, communication and software applications.

Capabilities

• Art direction, idea conception, design production, problem solving, copy writing, web page design and programming, project management, promotional marketing, pre-press preparation and vendor contracting.
• Producing communications that meet the clients’ budgets, objectives, preferences and styles.
• Effectively negotiating with printers and other vendors to ensure value and quality of services.
• Writing effective copy for advertisements, flyers, brochures and web site content.

Awards

• Bronze Award from the World Wide Web Awards, 2003
• Golden Award from The International Association of Web Masters and Designers, 2003
• Silver Award for excellence in design from American Design Awards, 2002
• First Place Award, Graphic Communications Competition from the Printing Industry of Virginia, Inc., 1994

Education

• BS, Graphic Design, Art Institute of Pittsburgh
• Communications Studies, Art, Marketing – University of Maryland
• AA, Data Processing, Computer Programming, Accounting – University of Toledo

Specialized Skills

Adobe Photoshop, InDesign, PageMaker, Image Ready, Illustrator, Acrobat, Freehand, Dreamweaver, Flash and Fireworks; Microsoft Word, Access, FrontPage, Excel, Publisher and PowerPoint.

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